What Free Format Holograms Can Bring to Your Business Pitch

Let’s face it: pitching can be incredibly intimidating. Standing in front of an investor – or a panel of them – is a vulnerable thing, a chance for you to showcase an idea you truly care about and ask for help taking the next step.

That said, pitching can also be incredibly exciting. You have free reign to tell a group of interested listeners what makes your idea special and why they should trust you to take it further. You believe in this story, and you need to make them believe in it, too.

Do you want to win the pitch? Here are the ways free format holograms can help you do it.

The Ingredients of an Unforgettable Business Pitch

It’s Succinct

Most people think pitches have to be long or convoluted to be effective, but often the opposite is true. Great pitches are like surgical scalpels; they hit at the exact point they need to, without straying to any of the surroundings or distracting from the core issue.

Often, this means that great pitches are short and sweet, clearly highlighting an issue, demonstrating how your product or service solves the issue, and laying out what you need from an investor to take the next step.

It’s Tailored

Crafting a great business pitch is just as much a matter of knowing what you’re pitching as it is who you’re pitching to. For instance, it’s important to research the investor you’re pitching ahead of time to make sure that they’re interested in the type of product, service, and structure you have in mind.

There are many investors who have a particular interest in topics purely because of who they are as people. It pays to understand this, exploring points of personal connection between you and them to find ways you can bridge the gap with a razor-sharp pitch.

It Tells a Story

The best business pitches are more than demonstrations of the facts; they’re stories that tug on heartstrings. If you have carefully selected the right investor to pitch, you can use your knowledge of them to craft stories that will stick with them long after your pitch is over.

This is vital because it essentially grants your business idea free real estate in their mind. The more an investor believes in your business, the more likely they are to not only invest heavily, but also back your business beyond the boardroom and create more opportunities for success.

Why Using Free Format Holograms to Pitch is Worth Your Time

On all three counts – clarity, tailoring, and emotional pull - using an innovative piece of technology like free format holograms is worth your time. Let’s review some of the top benefits of choosing holograms for your pitch.

Grab Their Attention

Nothing says, “sit up and pay attention”, quite like a hologram coming to life right before an investor’s eyes. So much of your competition will be using the same kinds of strategies to create buy-in with the same investors, so it’s important to stand out in a way that is both visually arresting and actually contributes to the presentation.

Free form holograms do both, presenting you with the opportunity to highlight a target market, create an interactive product display, or even have your business partner in the room with you in a memorable way.

Communicate Complexity with Ease

Visual presentations are already helpful for communicating complex information, but free form holograms are even more so. Whether it’s a floating visual or a 3D hologram, adding more dimensions to your pitch presentation can help your investors to immediately understand the data behind the business story much faster.

This creates space for them to become invested in the story of the business rather than spending their limited pitch time walking through screeds of data that can be tough to understand.

Make Them Remember You

A free format hologram is so much more memorable than a simple slide deck. Not only is it visually memorable, but the sheer act of investing in a hologram will demonstrate to any investor that you are willing to do what it takes to win in the world of business. Not only does this help you tell the story of the business, it helps to tell your story. The person behind the idea. 

In summary, great pitches bring a lot to the table. To win the day, it’s important to know who you’re pitching, create interest up-front, and invest in ways to stand out from the competition. Take the time to tell your story with a medium like this, and you won’t regret it.

Talk to Spyglass about elevating your business pitch today.

Holographic projection technology is opening doors for innovators, and one of those innovators could be you. We have years of experience implementing this technology in a variety of settings, from concert venues to awards ceremonies, so we can help you craft your pitch around this innovative medium.

Ready to start closing? Talk to the creative production team at Spyglass to see how we can integrate this technology into your pitch.